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Baldrige by Sector: Service

Service organizations of all types have discovered how to become more successful through the Baldrige Excellence Framework. These organizations serve such diverse groups as luxury hotel patrons, the health care community, restaurant goers, financial customers, and the oil industry, to name a few. Regardless of industry or types of customers, your organization can benefit from the proven improvement framework that Baldrige offers.

How Baldrige Relates

The Baldrige Criteria apply equally to all business sectors, including service organizations, and are compatible with other performance improvement initiatives, such as ISO 9000, Lean, and Six Sigma. Using the Baldrige framework, your organization can integrate these approaches, improve productivity and effectiveness, and pursue performance excellence.

Improve Your Results

No matter what type of service your organization provides, the Baldrige Criteria are a valuable framework for measuring performance and planning in an uncertain environment.  The Baldrige Criteria help businesses achieve and sustain the highest national levels of

  • customer satisfaction and engagement
  • product and service outcomes and process efficiency
  • workforce satisfaction and engagement
  • revenue and market share
  • social responsibility

See what the Baldrige Excellence Framework and Criteria (Business/Nonprofit) can do for your organization.

Baldrige Award Recipients

Search for Service Baldrige Award recipients.

Get Started with Self-Assessing Your Organization

A Baldrige-based self-assessment can help your organization improve and succeed. The Baldrige Excellence Framework can help you improve communication, productivity, and effectiveness and achieve your strategic goals. Use Baldrige Improvement Tools to help you get started.

2019-2020 Baldrige Excellence Builder Cover


The Baldrige Excellence Builder PDF is another way to get started. It is based on the Baldrige Excellence Framework and its Criteria for Performance Excellence. Use the Excellence Builder to assess your organization against the most important features of organizational performance excellence and learn about the Baldrige Excellence Framework.

Download the Baldrige Excellence Builder for free or purchase bulk copies of 10.

    Learn about other Baldrige Products and Services to help your organization succeed.


    Purchase Baldrige Excellence Framework Business/Nonprofit, Education, Health Care
    Results with Baldrige in Service
    Testimonials from Service
    Baldrige Case Study 
    TriView National Bank (Service Case Study)

    Baldrige Improvement Tools
    Striving for Quality Has Big Payoffs (Article from COMPUTERWORLD)

    Related Links

    How Baldrige Works
    Baldrige Key Terms
    Baldrige Impacts
    Baldrige Products and Services
    Baldrige Award
    Baldrige Award Recipient Listing
    Baldrige FAQs
    State and Local Baldrige-Based Programs


    • Baldrige Customer Service
      (301) 975-2036
      100 Bureau Drive, M/S 1020
      Gaithersburg, MD 20899-1020
    Created February 18, 2010, Updated November 15, 2019