The Baldrige Excellence Framework is underpinned by a set of 11 core values and concepts. These core values have guided both the development and understanding of the Baldrige Criteria for many years. They have served as the basis for defining role model leadership attributes. These leadership attributes have also been focused on the roles that Boards of Directors play.
The Baldrige Excellence Framework’s Criteria for Performance Excellence define the critical factors that drive organizational success. Answering the questions in the Criteria can guide improvement and innovation in all types of organizations. Through the Criteria’s Organizational Profile, your responses to the questions can be tailored to meet the unique needs of your organization.
For the members of a Board of Directors, the Criteria can be a valuable tool for governing and guiding your organization. The seven categories of the Criteria cover all aspects of organizational performance. Can you and/or your organization’s senior leaders answer these questions? If not, your organization may have gaps that could require leadership’s attention.
How do you market, build, and manage relationships with customers to acquire customers and build market share, manage and enhance your brand image, and retain customers and exceed their expectations in each stage of the customer life cycle?
The Baldrige Criteria for Performance Excellence provide a basis for conducting organizational self-assessments and for awarding the Malcolm Baldrige National Quality Award. The Criteria also provide a framework for directors to use in overseeing and monitoring an organization’s performance. As part of their due diligence, directors are expected to be familiar with the organization and its markets; to ask appropriate questions of leaders and each other; to challenge assumptions; and to seek expert advice when needed. The Baldrige Criteria support you by providing performance-related questions that can be used in soliciting information from leadership and outside experts and in questioning assumptions.
The questions listed above are a great starting point. Here are several additional opportunities.
The Organizational Profile is the preface to the Criteria. Answers to the questions in this brief section provide a snapshot of the organization, including its governance system, regulatory environment, strategic challenges, and system for performance improvement. Many organizations start their self-assessments with the Organizational Profile. It also is useful for orientation and training of directors, as well as regular inclusion in board books.
For a more comprehensive assessment of the organization, directors—and the organization—can use the full Criteria for Performance Excellence. You can select the Criteria document that best applies to your organization: Business/Nonprofit, Education, or Health Care. While the basic requirements are consistent among these documents, each one contains adaptations specific to the sector.
The Baldrige Excellence Framework is underpinned by a set of 11 core values and concepts. This core values perspective includes specific examples from the roles that Boards of Directors play.
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