Technology Driven Market Intelligence (TDMI) provides a systematic and comprehensive approach to identifying the benefits and the market impacts related to your company’s technology-based asset (idea, product, process, capability) and provides the customized, actionable intelligence you need.
TDMI directly considers the technical and market viability of your asset and characterizes the associated opportunities and barriers. Through a structured process of desk research and expert interviews, TDMI provides intelligence such as:
This combined market and technical opportunity assessment provides the intelligence you need to make accurate and confident decisions for new technology-driven products and markets.
The program should help us expand and diversify our business. In addition to validating several sectors where we thought we could diversify, the TDMI confirmed other sectors had very low/no potential for growth, allowing us to avoid wasting time and resources where there was low likelihood of success.
—David Tohn, CEO, BTS Software Solutions
Read the Success Story
For more information or assistance with TDMI, please contact your local MEP Center.
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