Abstract
We derive the frequency shift for a forbidden optical transition $J$=0$\to$$J$=0 caused by the simultaneous action of an elliptically polarized lattice field and a static magnetic field. We find that a simple configuration of lattice and magnetic fields leads to a cancellation of this shift to first-order in lattice intensity and magnetic field. In this geometry the second-order lattice intensity shift can be minimized as well by use of optimal lattice polarization. Suppression of these shifts could considerably enhance the performance of the next generation of atomic clocks.