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Publication Citation: Toward Privacy Standards Based on Empirical Studies

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Author(s): Serge M. Egelman; Erika McCallister;
Title: Toward Privacy Standards Based on Empirical Studies
Published: April 28, 2011
Abstract: In this paper, we argue that if privacy standards are created to guide ,do-not-trackŠ technologies, it is imperative that these standards are created with the primary stakeholder in mind: the data subject. Previous privacy and security standards have been unsuccessful because implementations were inconsistent, confusing, or not readily apparent to the user. The Fair Information Practice Principles (FIPPs) empower users to make informed decisions about their privacy and should be the basis for any resulting privacy standard. However, research must be conducted to determine best practices for presenting this information to users. We describe one such study that we are currently conducting and what we expect to learn about promoting informed consent with regard to data sharing.
Proceedings: W3C Workshop on Web Tracking and User Privacy
Pages: 5 pp.
Location: Princeton, NJ
Dates: April 28-29, 2011
Research Areas: Electronic Commerce, Cybersecurity, Data Mining
PDF version: PDF Document Click here to retrieve PDF version of paper (267KB)